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You’re under coronavirus quarantine. What are you going to do with all this newfound time—and lack of outside entertainment? Why, read, of course!

Good Books to Read While You're Under Coronavirus Quarantine

There’s never been a better time to pick up a book. But what should you read under quarantine?

Here at The Write Practice, we’ve got you covered. Our team put our heads together and selected our best recommendations of great books to read while you’re under coronavirus quarantine.

How We Made Our Coronavirus Quarantine Book List

As we put together this list, we faced one enormous question:

What makes a good coronavirus quarantine read?

There are a lot of books about pandemics out there. But The Stand is perhaps more panic-inducing than encouraging when you’re trapped at home with the risk of infection outside.

Rather than stark dystopias about devastating outbreaks, we looked instead for books that offer hope, and especially humor. “Laughter is the best medicine,” said someone somewhere, and while it might not be a coronavirus cure on its own, it can certainly help lift us on some dark and stressful days.

This list spans a variety of genres and themes, from pandemic novels to mental illness memoir to nonfiction science books to cozy mysteries. Whether you’re looking for hope for the shut-in, fascinating facts, or some good old escapism, you’ll find something to love on this list.

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Ready to start reading? Here’s what we recommend.

10 Lighthearted Books to Read

Looking for something light and fun to take your mind off of quarantine, or offer a new perspective on illness? Look no further than these ten reads:

1. The Decameron by Boccaccio

You’ve heard of The Canterbury Tales, a series of twenty-four stories told by a group of pilgrims on their journey to Canterbury. Boccaccio’s The Decameron predates it by several decades.

But Boccaccio’s cast of seven women and three men isn’t on the road—rather, they’ve sequestered themselves in a villa near Florence in hopes of escaping the Black Death. The hundred tales they tell each other during their two-week quarantine span the gamut from witty to tragic.

Alternate idea: Don’t want to read books while quarantined? Gather your household and challenge yourselves to tell a story every day.

Get the book here.

2. Love in the Time of Cholera by Gabriel Garcia Marquez

Ask someone for literature about pandemics, and Love in the Time of Cholera is one of the first books that comes to mind. Hey, “cholera” is right there in the title!

In fact, this book is about more than just cholera. It’s about love and relationships that span decades, and it asks if maybe love isn’t the real disease.

If coronavirus quarantine is your opportunity to revisit the classics you missed in high school and college, this is the perfect book to start with. Or, if you want to say things like “literature in the time of coronavirus” with more knowledge of the source for your clever reference, read this.

Get the book here.

3. Good Omens by Neil Gaiman and Terry Pratchett

You’ll be hard-pressed to find a more fun and entertaining read about the end of the world. With their signature darkness, satire, and clever twists on mythology, Gaiman and Pratchett created a wild tale of apocalypse.

You might have seen the Amazon Prime miniseries adaptation. If you haven’t read the book, do yourself a favor and pick up a copy. Actually, go ahead and watch the miniseries, too; you’ve got time.

Get the book here.

4. Agorafabulous!: Dispatches from My Bedroom by Sara Benincasa

What if you weren’t stuck in the house because of a virus, but because you couldn’t make yourself leave? That was the case for Sara Benincasa, who faced down agoraphobia, depression, an eating disorder, and panic disorder.

Ultimately, she’s become a standup comedian, a far cry from her days of never leaving her college dorm room. Her memoir is a humorous beacon of hope that whether the illnesses we face are mental or physical, we can still find ways to thrive, and one day, even open the door.

Get the book here.

5. Going Bovine by Libba Bray

The bad news is, 16-year-old Cameron has mad cow disease. It’s incurable, and he’s going to die. The good news is, he’s going to have the adventure of a lifetime first—even if it’s all in his head. Plus, there’s a wacky road trip, so you can travel in your imagination.

At once morbid and hopeful, Going Bovine is an inspiring challenge to find wild adventure and satisfaction even when our world is closing in on us. If you’re not interested in reading about terminal illnesses right now, this isn’t the book for you. But if you’d enjoy a wild YA romp that Publishers Weekly likens to The Hitchhiker’s Guide to the Galaxy, definitely don’t miss this.

Get the book here.

6. I Contain Multitudes by Ed Yong

Why not use this time of uninterrupted reading as an opportunity to learn something new? I Contain Multitudes is a fascinating exploration of the microbial world, the bacteria that keep our entire ecosystem running.

Read this, and you might just look at the microbes around you in a fresh and even positive light.

Also, wash your hands and don’t touch your face.

Get the book here.

7. Crowdsourcing Paris by Joe Bunting

Remember when you could travel around the world to exotic locales, visit famous monuments and museums, and sit in streetside cafés watching the world go by? Remember when you could walk through an airport, get on an airplane, and arrive in another country without worry? In fact, remember when you could go out in public, period?

If you’re missing the thrill of travel, a travel memoir is the perfect book for you. Take in the sights of Paris with Joe Bunting’s crowdsourced adventure. It might just inspire you to find ways to make staying home an adventure all its own.

Get the book here.

8. The Hike by Sarah Gribble

What if travel weren’t so peaceful as a trip to Paris, but a harrowing, life-threatening, man-against-nature risk in its own right? This short horror read about a daylong desert hiking trip gone terribly wrong will remind you why you’re glad to stay safe at home after all.

Did I say this was a lighthearted read? Well, it might take your mind off viral threats, at least. Does that count?

Get the book here.

9. Still Life by Louise Penny

Louise Penny didn’t publish this, her first book in the Inspector Gamache series, until she was in her forties. It was worth the wait.

Here’s what Joe Bunting, the founder of The Write Practice, has to say about it:

I like the occasional mystery, but it’s hardly my go-to genre. But I haven’t been able to stop reading these books, and I’m now on book nine in the series after starting just eight weeks ago (and launching a book in the process).

Still Life drips with wisdom and strength. You’ll want to move to Quebec, drink a cognac or café au lait, and get warm next to the fire while reading this. You’ll probably also wish Inspector Gamache was your best friend, grandfather, and boss all at the same time.

All that to say, everyone should read this book. And quarantine is the perfect time to start a long mystery series that will keep you turning pages (and not thinking about illness) for weeks.

Get the book here.

10. Warm Bodies by Isaac Marion

Just because there’s a zombie apocalypse doesn’t mean you can’t find love. That’s certainly the case for R, a zombie who’s not a fan of eating human flesh, and Julie, the woman whose boyfriend’s brain R eats.

This reimagining of Romeo and Juliet with zombies inspires hope that while we have the power to infect each other, our search for a cure—and for love—might just bring out the best in humanity.

Get the book here.

4 Sober and Grave Books to Read

Ready for something a little more serious for your coronavirus quarantine reads? Check out these four books that deal with the gritty reality of contagious illness:

1. Typhoid Mary by Anthony Bourdain

Mary Mallon was a cook for wealthy families in New York from 1900 to 1907. She was also an asymptomatic carrier of typhoid fever, and though authorities pursued her through several jobs with several families, it took them years to detain and quarantine her. By that point, she had infected dozens of people and earned the nickname “Typhoid Mary.”

Anthony Bourdain approaches Typhoid Mary’s sordid history from the perspective of a chef, exploring turn-of-the-century kitchens and her dogged determination to maintain her career as a cook. If a nonfiction case study of carrying a disease sounds like your perfect quarantine read, you won’t want to miss this.

Get the book here.

2. Station Eleven by Emily St. John Mandel

What happens after a pandemic decimates the population and reshapes civilization as we know it? It’s been two decades since a virulent strain of the flu changed the world, and for Kirsten and her traveling band of creatives, survival means keeping the arts alive in this dismal new world.

As the New York Times Book Review puts it, “Station Eleven offers comfort and hope to those who believe, or want to believe, that doomsday can be survived, that in spite of everything people will remain good at heart, and when they start building a new world they will want what was best about the old.”

Get the book here.

3. The Book of Strange New Things by Michel Faber

If the first two picks feel a little too close to home for you, try The Book of Strange New Things. This otherworldly novel will take you galaxies away, where a devout man shares his faith with an alien population. But things aren’t as tranquil as they seem—at home on Earth, his wife is watching the world collapse around her.

Get the book here.

4. Company of Liars by Karen Maitland

We started this list with a shoutout to The Canterbury Tales, and here we’re calling back to Chaucer again. In Karen Maitland’s retelling, the band of travelers doesn’t journey on a religious pilgrimage, but flees north in hopes of escaping the Black Plague.

This historical fiction tale weaves in mystery as the travelers each tell their stories and dark consequences ensue.

Get the book here.

Bonus: 2 Short and Serious Stories to Read

Quarantine reads don’t have to be long. Enjoy these bite-sized pandemic stories right now, for free:

1. “The Masque of the Red Death” by Edgar Allan Poe

No list of dark and harrowing literature would be complete without a little Poe. This short story features a prince who’s sheltered himself and his court in the castle, safely sequestered away from the Red Death. Outside their doors, the disease ravages, but inside, they’re safe and revelrous.

Of course, you might guess that Poe is loath to end a story happily, so if you’re looking for something to lift your spirits, this might not be it. But if you’re a Poe fan, you certainly won’t want to miss this plague-themed short.

Read “The Masque of the Red Death” here.

2. “Viral” by JD Edwin

This story stands out from everything else on this list for one major reason: it’s a story about coronavirus in Wuhan right now. Though fiction, it draws heavily from accounts from the author’s family friends, who are currently enduring the Wuhan quarantine.

As fun as it can be to have extra time to read, it’s also important to pay attention to what’s going on around us in the world. This story offers a window into what quarantine looks like in the most heavily impacted areas.

Don’t miss “Viral” here.

And for another sobering glimpse of Wuhan, check out this drone footage of the city under quarantine.

Your Writing Prompt

As we put together this article, we looked for all the novels we could find that combine pandemics with humor. For all our searching, you might notice that there aren’t a lot of lighthearted illness books on this list.

As it turns out, funny books about plagues, pestilence, and pandemics are in short supply. And understandably so—it’s a heavy topic, and writers treat it with the gravity it demands.

But a great coronavirus quarantine read is one that doesn’t offer more reasons to panic, but more reasons to laugh, to endure, and to hope.

So if you’re looking for a writing prompt, an untapped literary niche, if you will, here it is.

Why not write a funny pandemic story yourself?

What are your favorite coronavirus quarantine recommendations? Can you think of any funny pandemic books we’ve missed? Let us know in the comments.

PRACTICE

Like we said, funny books about pestilence are in short supply. Your challenge today is to get us one step closer to filling that literary niche.

This writing prompt is two words: pandemic and humor.

Take fifteen minutes to write a story based on the prompt. When you’re done, share your writing practice in the comments, and be sure to leave a comment on your fellow writers’ stories! Which one would you most like to read under coronavirus quarantine?

The post 14 Good Books to Read While You’re Under Coronavirus Quarantine appeared first on The Write Practice.

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What stands in the way of converting marketing leads to sales and revenue? Sammy James has the data and a solution for marketing leads that seem to evaporate when sent to sales. Do you remember how we got movie times before the internet? For a large part of my audience, the answer might be “what […]

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void

Today is one of the strangest days of my life. I woke up and I have no scheduled work … for months. I am looking at an empty void in my schedule, perhaps for the first time since I was 15 years old.

As a speaker, consultant, and educator, I knew I was vulnerable to a recession and I’m prepared. But I could have never imagined — even in a recession — that ALL of my work, speaking, and even university teaching could be canceled for months due to the coronavirus pandemic.

I even had to cancel my May marketing Uprising retreat, which was a punch to the gut because it is my favorite thing to do.

For some perspective on the pace of my life, I never put my suitcase away. My career is so busy, I simply leave it out and re-load it every week. This morning, I put my suitcase away. And I don’t know when it will come back out.

That is more than symbolic. It is significant.

I’m realizing that the psychological and emotional challenges of this impending isolation will be as great, or greater, than the financial burdens.

What happens when you suddenly and dramatically look into a long, dark, extended void in your professional life?

The psychological strains of the void

First, I have many positives right now.

  • Many people will be challenged by working from home, but I’m accustomed to it and I have a comfortable workspace.
  • As I wrote previously, I have a work plan. Even though my “paid” work has dried up, I will have plenty of tasks to catch up on.
  • I live in the country on a lake. So, there are worse places to be isolated. And I’m married, so I’m not alone.

Compared to many, many others, I realize how fortunate I am!

But this does not excuse me from the specter of psychological depression. I am working through significant trauma and I need to be aware of the implications of this void.

What happens when you’re going a hundred miles an hour and it drops to zero … into the distant future?

For me, I think the challenges are purpose, isolation, and structure.

Purpose

The difference in my situation is that I’m not merely working from home now. Nearly every professional activity that keeps me going has evaporated. I have no scheduled work and I have no professional purpose at this moment.

My core mission is teaching people — through classes, workshops, consulting, and speeches — and if the teaching is gone, it feels like my purpose is gone, at least on this day.

I think this is the number one challenge as I look into the void — find a purpose that drives me to get up and motivated every day. I am still processing this, but the solution will probably be working on a new book. I’ve had an idea for a while now and this is an opportunity to push it forward and open some new doors.

It will take me a few days to re-orient and I’ll allow myself time to ease into a new view of work and a purpose that is somewhat different than it was last week.

Isolation

I’m a person who thrives on deep discussions and big ideas. The very best part of my professional life is sharing a meal with a smart friend and solving the problems of the world.

Today, I was supposed to be visiting with one of these big-thinking friends in Nevada. But he cares for an elderly parent and was concerned that having me visit could bring the virus into the house. It seemed risky to have me visit. So, I flew home instead.

I’m realizing that for the next few weeks and months, I’m not just off the road, I’ll probably be sequestered. I’m determined to have more phone/Skype conversations with friends and colleagues but it’s not the same as lingering over coffee or visiting a friend.

I can’t envision a replacement for this. I may go stir crazy!

Structure

The structure of my professional life is determined by the next challenge. Every week, I’m looking ahead and preparing for the next event, client, or class. Prepare, prepare, prepare.

As of today, I have no structure to my worklife. There is nothing to prepare for next week or even next month.

I’ll have to impose structure and routine or I think my life could dissolve into frustration and endless distractions.

So, I am literally going to block out time during the week and schedule:

  • Exercise
  • Writing
  • Phone conversations
  • New projects and partnerships
  • Reading
  • Hobbies

I’m pretty good at sticking to a schedule so I’m optimistic about this, even if my schedule is self-imposed!

I know many of you are facing similar issues and I thought that by revealing my thoughts we could open a conversation on the psychological impact of what’s ahead.

What’s happening in your world and how are you coping?

Keynote speaker Mark SchaeferMark Schaefer is the chief blogger for this site, executive director of Schaefer Marketing Solutions, and the author of several best-selling digital marketing books. He is an acclaimed keynote speaker, college educator, and business consultant.  The Marketing Companion podcast is among the top business podcasts in the world. Contact Mark to have him speak to your company event or conference soon.

The post Looking into the void appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.

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You’re under coronavirus quarantine. What are you going to do with all this newfound time—and lack of outside entertainment? Why, read, of course!

Good Books to Read While You're Under Coronavirus Quarantine

There’s never been a better time to pick up a book. But what should you read under quarantine?

Here at The Write Practice, we’ve got you covered. Our team put our heads together and selected our best recommendations of great books to read while you’re under coronavirus quarantine.

How We Made Our Coronavirus Quarantine Book List

As we put together this list, we faced one enormous question:

What makes a good coronavirus quarantine read?

There are a lot of books about pandemics out there. But The Stand is perhaps more panic-inducing than encouraging when you’re trapped at home with the risk of infection outside.

Rather than stark dystopias about devastating outbreaks, we looked instead for books that offer hope, and especially humor. “Laughter is the best medicine,” said someone somewhere, and while it might not be a coronavirus cure on its own, it can certainly help lift us on some dark and stressful days.

This list spans a variety of genres and themes, from pandemic novels to mental illness memoir to nonfiction science books to cozy mysteries. Whether you’re looking for hope for the shut-in, fascinating facts, or some good old escapism, you’ll find something to love on this list.

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Ready to start reading? Here’s what we recommend.

10 Lighthearted Books to Read

Looking for something light and fun to take your mind off of quarantine, or offer a new perspective on illness? Look no further than these ten reads:

1. The Decameron by Boccaccio

You’ve heard of The Canterbury Tales, a series of twenty-four stories told by a group of pilgrims on their journey to Canterbury. Boccaccio’s The Decameron predates it by several decades.

But Boccaccio’s cast of seven women and three men isn’t on the road—rather, they’ve sequestered themselves in a villa near Florence in hopes of escaping the Black Death. The hundred tales they tell each other during their two-week quarantine span the gamut from witty to tragic.

Alternate idea: Don’t want to read books while quarantined? Gather your household and challenge yourselves to tell a story every day.

Get the book here.

2. Love in the Time of Cholera by Gabriel Garcia Marquez

Ask someone for literature about pandemics, and Love in the Time of Cholera is one of the first books that comes to mind. Hey, “cholera” is right there in the title!

In fact, this book is about more than just cholera. It’s about love and relationships that span decades, and it asks if maybe love isn’t the real disease.

If coronavirus quarantine is your opportunity to revisit the classics you missed in high school and college, this is the perfect book to start with. Or, if you want to say things like “literature in the time of coronavirus” with more knowledge of the source for your clever reference, read this.

Get the book here.

3. Good Omens by Neil Gaiman and Terry Pratchett

You’ll be hard-pressed to find a more fun and entertaining read about the end of the world. With their signature darkness, satire, and clever twists on mythology, Gaiman and Pratchett created a wild tale of apocalypse.

You might have seen the Amazon Prime miniseries adaptation. If you haven’t read the book, do yourself a favor and pick up a copy. Actually, go ahead and watch the miniseries, too; you’ve got time.

Get the book here.

4. Agorafabulous!: Dispatches from My Bedroom by Sara Benincasa

What if you weren’t stuck in the house because of a virus, but because you couldn’t make yourself leave? That was the case for Sara Benincasa, who faced down agoraphobia, depression, an eating disorder, and panic disorder.

Ultimately, she’s become a standup comedian, a far cry from her days of never leaving her college dorm room. Her memoir is a humorous beacon of hope that whether the illnesses we face are mental or physical, we can still find ways to thrive, and one day, even open the door.

Get the book here.

5. Going Bovine by Libba Bray

The bad news is, 16-year-old Cameron has mad cow disease. It’s incurable, and he’s going to die. The good news is, he’s going to have the adventure of a lifetime first—even if it’s all in his head. Plus, there’s a wacky road trip, so you can travel in your imagination.

At once morbid and hopeful, Going Bovine is an inspiring challenge to find wild adventure and satisfaction even when our world is closing in on us. If you’re not interested in reading about terminal illnesses right now, this isn’t the book for you. But if you’d enjoy a wild YA romp that Publishers Weekly likens to The Hitchhiker’s Guide to the Galaxy, definitely don’t miss this.

Get the book here.

6. I Contain Multitudes by Ed Yong

Why not use this time of uninterrupted reading as an opportunity to learn something new? I Contain Multitudes is a fascinating exploration of the microbial world, the bacteria that keep our entire ecosystem running.

Read this, and you might just look at the microbes around you in a fresh and even positive light.

Also, wash your hands and don’t touch your face.

Get the book here.

7. Crowdsourcing Paris by Joe Bunting

Remember when you could travel around the world to exotic locales, visit famous monuments and museums, and sit in streetside cafés watching the world go by? Remember when you could walk through an airport, get on an airplane, and arrive in another country without worry? In fact, remember when you could go out in public, period?

If you’re missing the thrill of travel, a travel memoir is the perfect book for you. Take in the sights of Paris with Joe Bunting’s crowdsourced adventure. It might just inspire you to find ways to make staying home an adventure all its own.

Get the book here.

8. The Hike by Sarah Gribble

What if travel weren’t so peaceful as a trip to Paris, but a harrowing, life-threatening, man-against-nature risk in its own right? This short horror read about a daylong desert hiking trip gone terribly wrong will remind you why you’re glad to stay safe at home after all.

Did I say this was a lighthearted read? Well, it might take your mind off viral threats, at least. Does that count?

Get the book here.

9. Still Life by Louise Penny

Louise Penny didn’t publish this, her first book in the Inspector Gamache series, until she was in her forties. It was worth the wait.

Here’s what Joe Bunting, the founder of The Write Practice, has to say about it:

I like the occasional mystery, but it’s hardly my go-to genre. But I haven’t been able to stop reading these books, and I’m now on book nine in the series after starting just eight weeks ago (and launching a book in the process).

Still Life drips with wisdom and strength. You’ll want to move to Quebec, drink a cognac or café au lait, and get warm next to the fire while reading this. You’ll probably also wish Inspector Gamache was your best friend, grandfather, and boss all at the same time.

All that to say, everyone should read this book. And quarantine is the perfect time to start a long mystery series that will keep you turning pages (and not thinking about illness) for weeks.

Get the book here.

10. Warm Bodies by Isaac Marion

Just because there’s a zombie apocalypse doesn’t mean you can’t find love. That’s certainly the case for R, a zombie who’s not a fan of eating human flesh, and Julie, the woman whose boyfriend’s brain R eats.

This reimagining of Romeo and Juliet with zombies inspires hope that while we have the power to infect each other, our search for a cure—and for love—might just bring out the best in humanity.

Get the book here.

4 Sober and Grave Books to Read

Ready for something a little more serious for your coronavirus quarantine reads? Check out these four books that deal with the gritty reality of contagious illness:

1. Typhoid Mary by Anthony Bourdain

Mary Mallon was a cook for wealthy families in New York from 1900 to 1907. She was also an asymptomatic carrier of typhoid fever, and though authorities pursued her through several jobs with several families, it took them years to detain and quarantine her. By that point, she had infected dozens of people and earned the nickname “Typhoid Mary.”

Anthony Bourdain approaches Typhoid Mary’s sordid history from the perspective of a chef, exploring turn-of-the-century kitchens and her dogged determination to maintain her career as a cook. If a nonfiction case study of carrying a disease sounds like your perfect quarantine read, you won’t want to miss this.

Get the book here.

2. Station Eleven by Emily St. John Mandel

What happens after a pandemic decimates the population and reshapes civilization as we know it? It’s been two decades since a virulent strain of the flu changed the world, and for Kirsten and her traveling band of creatives, survival means keeping the arts alive in this dismal new world.

As the New York Times Book Review puts it, “Station Eleven offers comfort and hope to those who believe, or want to believe, that doomsday can be survived, that in spite of everything people will remain good at heart, and when they start building a new world they will want what was best about the old.”

Get the book here.

3. The Book of Strange New Things by Michel Faber

If the first two picks feel a little too close to home for you, try The Book of Strange New Things. This otherworldly novel will take you galaxies away, where a devout man shares his faith with an alien population. But things aren’t as tranquil as they seem—at home on Earth, his wife is watching the world collapse around her.

Get the book here.

4. Company of Liars by Karen Maitland

We started this list with a shoutout to The Canterbury Tales, and here we’re calling back to Chaucer again. In Karen Maitland’s retelling, the band of travelers doesn’t journey on a religious pilgrimage, but flees north in hopes of escaping the Black Plague.

This historical fiction tale weaves in mystery as the travelers each tell their stories and dark consequences ensue.

Get the book here.

Bonus: 2 Short and Serious Stories to Read

Quarantine reads don’t have to be long. Enjoy these bite-sized pandemic stories right now, for free:

1. “The Masque of the Red Death” by Edgar Allan Poe

No list of dark and harrowing literature would be complete without a little Poe. This short story features a prince who’s sheltered himself and his court in the castle, safely sequestered away from the Red Death. Outside their doors, the disease ravages, but inside, they’re safe and revelrous.

Of course, you might guess that Poe is loath to end a story happily, so if you’re looking for something to lift your spirits, this might not be it. But if you’re a Poe fan, you certainly won’t want to miss this plague-themed short.

Read “The Masque of the Red Death” here.

2. “Viral” by JD Edwin

This story stands out from everything else on this list for one major reason: it’s a story about coronavirus in Wuhan right now. Though fiction, it draws heavily from accounts from the author’s family friends, who are currently enduring the Wuhan quarantine.

As fun as it can be to have extra time to read, it’s also important to pay attention to what’s going on around us in the world. This story offers a window into what quarantine looks like in the most heavily impacted areas.

Don’t miss “Viral” here.

And for another sobering glimpse of Wuhan, check out this drone footage of the city under quarantine.

Your Writing Prompt

As we put together this article, we looked for all the novels we could find that combine pandemics with humor. For all our searching, you might notice that there aren’t a lot of lighthearted illness books on this list.

As it turns out, funny books about plagues, pestilence, and pandemics are in short supply. And understandably so—it’s a heavy topic, and writers treat it with the gravity it demands.

But a great coronavirus quarantine read is one that doesn’t offer more reasons to panic, but more reasons to laugh, to endure, and to hope.

So if you’re looking for a writing prompt, an untapped literary niche, if you will, here it is.

Why not write a funny pandemic story yourself?

What are your favorite coronavirus quarantine recommendations? Can you think of any funny pandemic books we’ve missed? Let us know in the comments.

PRACTICE

Like we said, funny books about pestilence are in short supply. Your challenge today is to get us one step closer to filling that literary niche.

This writing prompt is two words: pandemic and humor.

Take fifteen minutes to write a story based on the prompt. When you’re done, share your writing practice in the comments, and be sure to leave a comment on your fellow writers’ stories! Which one would you most like to read under coronavirus quarantine?

The post 14 Good Books to Read While You’re Under Coronavirus Quarantine appeared first on The Write Practice.

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focus never ends

I serve on the advisory board of a tech startup in New York and was reminded of a great lesson about focus at our last meeting.

The company leaders were being pulled in several new directions — it’s hard to say “no” to revenue — but these activities threatened the core focus of the young company.

“Focus never ends,” advised my friend Rachel Orston, CEO of UserIQ. “Sometimes you need to burn the boats.”

This reference to focusing on the future without an escape plan was exactly the right advice and it served as a good reminder to us all. We can’t lose our focus on focus.

Un-focus for the fail

Some of the most heart-breaking business failures I’ve witnessed were due to an inability to focus.

Early in my consulting career, I worked with an extraordinarily talented young man. There was no question in my mind he could make it as an entrepreneur with his determination and skill. I helped him plot an excellent marketing strategy and it rapidly took root.

But every time I visited with him, he had twisted away from the core strategy, chasing some shiny red ball. To him, there was no bad idea and absorbed any suggestion that was thrown at him. Soon, he was wasting his time and money on a dozen different things that took him away from the core strategy. It was chaos. 

I did what I could to reign him in but in a short period of time, he was just flailing about again. Within a year he had crashed, burned and was selling used cars.

Stick to the plan

focus

Espirian

On a much smaller scale, I had worked with my friend John Espirian on a plan to become known, following the principles of my book. He had identified his story (or place) and was creating new value through a regular subscription newsletter.

Because he was focused and constantly improving on his new plan, John saw steady success and in fact it changed his fortunes in short order.

But then he was offered an opportunity to take over an established podcast. Were there enough hours in a day for him to stay on the current plan and take on a new content venture?

If you’re a small business with limited resources, my advice through the KNOWN book is to pick one content source — written, video, audio, or visual — and stick to it for 18 months. That gives you enough time to establish a competency and an audience. 

Taking on a podcast would mean abandoning this discipline and jeopardizing the plan. In Rachel’s words, John needed to “burn the boat” — get rid of the opportunity and never look back. He listened to my advice and his business is thriving.

Focus on focus

In these two examples, we see how large and small distractions can threaten a business.

I’ve also written about how discipline and focus are the keys to unleashing creativity and new content ideas. 

Of course there might come a time to pivot or even quit but those decisions have to be made knowing that you gave a solid effort and did your best to execute on a focused plan.

Keynote speaker Mark Schaefer

Mark Schaefer is the chief blogger for this site, executive director of Schaefer Marketing Solutions, and the author of several best-selling digital marketing books. He is an acclaimed keynote speaker, college educator, and business consultant.  The Marketing Companion podcast is among the top business podcasts in the world. Contact Mark to have him speak to your company event or conference soon.

Illustration courtesy of Unsplash.com

The post Why you need to have a focus on focus appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.

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You’re under coronavirus quarantine. What are you going to do with all this newfound time—and lack of outside entertainment? Why, read, of course!

Good Books to Read While You're Under Coronavirus Quarantine

There’s never been a better time to pick up a book. But what should you read under quarantine?

Here at The Write Practice, we’ve got you covered. Our team put our heads together and selected our best recommendations of great books to read while you’re under coronavirus quarantine.

How We Made Our Coronavirus Quarantine Book List

As we put together this list, we faced one enormous question:

What makes a good coronavirus quarantine read?

There are a lot of books about pandemics out there. But The Stand is perhaps more panic-inducing than encouraging when you’re trapped at home with the risk of infection outside.

Rather than stark dystopias about devastating outbreaks, we looked instead for books that offer hope, and especially humor. “Laughter is the best medicine,” said someone somewhere, and while it might not be a coronavirus cure on its own, it can certainly help lift us on some dark and stressful days.

This list spans a variety of genres and themes, from pandemic novels to mental illness memoir to nonfiction science books to cozy mysteries. Whether you’re looking for hope for the shut-in, fascinating facts, or some good old escapism, you’ll find something to love on this list.

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Ready to start reading? Here’s what we recommend.

10 Lighthearted Books to Read

Looking for something light and fun to take your mind off of quarantine, or offer a new perspective on illness? Look no further than these ten reads:

1. The Decameron by Boccaccio

You’ve heard of The Canterbury Tales, a series of twenty-four stories told by a group of pilgrims on their journey to Canterbury. Boccaccio’s The Decameron predates it by several decades.

But Boccaccio’s cast of seven women and three men isn’t on the road—rather, they’ve sequestered themselves in a villa near Florence in hopes of escaping the Black Death. The hundred tales they tell each other during their two-week quarantine span the gamut from witty to tragic.

Alternate idea: Don’t want to read books while quarantined? Gather your household and challenge yourselves to tell a story every day.

Get the book here.

2. Love in the Time of Cholera by Gabriel Garcia Marquez

Ask someone for literature about pandemics, and Love in the Time of Cholera is one of the first books that comes to mind. Hey, “cholera” is right there in the title!

In fact, this book is about more than just cholera. It’s about love and relationships that span decades, and it asks if maybe love isn’t the real disease.

If coronavirus quarantine is your opportunity to revisit the classics you missed in high school and college, this is the perfect book to start with. Or, if you want to say things like “literature in the time of coronavirus” with more knowledge of the source for your clever reference, read this.

Get the book here.

3. Good Omens by Neil Gaiman and Terry Pratchett

You’ll be hard-pressed to find a more fun and entertaining read about the end of the world. With their signature darkness, satire, and clever twists on mythology, Gaiman and Pratchett created a wild tale of apocalypse.

You might have seen the Amazon Prime miniseries adaptation. If you haven’t read the book, do yourself a favor and pick up a copy. Actually, go ahead and watch the miniseries, too; you’ve got time.

Get the book here.

4. Agorafabulous!: Dispatches from My Bedroom by Sara Benincasa

What if you weren’t stuck in the house because of a virus, but because you couldn’t make yourself leave? That was the case for Sara Benincasa, who faced down agoraphobia, depression, an eating disorder, and panic disorder.

Ultimately, she’s become a standup comedian, a far cry from her days of never leaving her college dorm room. Her memoir is a humorous beacon of hope that whether the illnesses we face are mental or physical, we can still find ways to thrive, and one day, even open the door.

Get the book here.

5. Going Bovine by Libba Bray

The bad news is, 16-year-old Cameron has mad cow disease. It’s incurable, and he’s going to die. The good news is, he’s going to have the adventure of a lifetime first—even if it’s all in his head. Plus, there’s a wacky road trip, so you can travel in your imagination.

At once morbid and hopeful, Going Bovine is an inspiring challenge to find wild adventure and satisfaction even when our world is closing in on us. If you’re not interested in reading about terminal illnesses right now, this isn’t the book for you. But if you’d enjoy a wild YA romp that Publishers Weekly likens to The Hitchhiker’s Guide to the Galaxy, definitely don’t miss this.

Get the book here.

6. I Contain Multitudes by Ed Yong

Why not use this time of uninterrupted reading as an opportunity to learn something new? I Contain Multitudes is a fascinating exploration of the microbial world, the bacteria that keep our entire ecosystem running.

Read this, and you might just look at the microbes around you in a fresh and even positive light.

Also, wash your hands and don’t touch your face.

Get the book here.

7. Crowdsourcing Paris by Joe Bunting

Remember when you could travel around the world to exotic locales, visit famous monuments and museums, and sit in streetside cafés watching the world go by? Remember when you could walk through an airport, get on an airplane, and arrive in another country without worry? In fact, remember when you could go out in public, period?

If you’re missing the thrill of travel, a travel memoir is the perfect book for you. Take in the sights of Paris with Joe Bunting’s crowdsourced adventure. It might just inspire you to find ways to make staying home an adventure all its own.

Get the book here.

8. The Hike by Sarah Gribble

What if travel weren’t so peaceful as a trip to Paris, but a harrowing, life-threatening, man-against-nature risk in its own right? This short horror read about a daylong desert hiking trip gone terribly wrong will remind you why you’re glad to stay safe at home after all.

Did I say this was a lighthearted read? Well, it might take your mind off viral threats, at least. Does that count?

Get the book here.

9. Still Life by Louise Penny

Louise Penny didn’t publish this, her first book in the Inspector Gamache series, until she was in her forties. It was worth the wait.

Here’s what Joe Bunting, the founder of The Write Practice, has to say about it:

I like the occasional mystery, but it’s hardly my go-to genre. But I haven’t been able to stop reading these books, and I’m now on book nine in the series after starting just eight weeks ago (and launching a book in the process).

Still Life drips with wisdom and strength. You’ll want to move to Quebec, drink a cognac or café au lait, and get warm next to the fire while reading this. You’ll probably also wish Inspector Gamache was your best friend, grandfather, and boss all at the same time.

All that to say, everyone should read this book. And quarantine is the perfect time to start a long mystery series that will keep you turning pages (and not thinking about illness) for weeks.

Get the book here.

10. Warm Bodies by Isaac Marion

Just because there’s a zombie apocalypse doesn’t mean you can’t find love. That’s certainly the case for R, a zombie who’s not a fan of eating human flesh, and Julie, the woman whose boyfriend’s brain R eats.

This reimagining of Romeo and Juliet with zombies inspires hope that while we have the power to infect each other, our search for a cure—and for love—might just bring out the best in humanity.

Get the book here.

4 Sober and Grave Books to Read

Ready for something a little more serious for your coronavirus quarantine reads? Check out these four books that deal with the gritty reality of contagious illness:

1. Typhoid Mary by Anthony Bourdain

Mary Mallon was a cook for wealthy families in New York from 1900 to 1907. She was also an asymptomatic carrier of typhoid fever, and though authorities pursued her through several jobs with several families, it took them years to detain and quarantine her. By that point, she had infected dozens of people and earned the nickname “Typhoid Mary.”

Anthony Bourdain approaches Typhoid Mary’s sordid history from the perspective of a chef, exploring turn-of-the-century kitchens and her dogged determination to maintain her career as a cook. If a nonfiction case study of carrying a disease sounds like your perfect quarantine read, you won’t want to miss this.

Get the book here.

2. Station Eleven by Emily St. John Mandel

What happens after a pandemic decimates the population and reshapes civilization as we know it? It’s been two decades since a virulent strain of the flu changed the world, and for Kirsten and her traveling band of creatives, survival means keeping the arts alive in this dismal new world.

As the New York Times Book Review puts it, “Station Eleven offers comfort and hope to those who believe, or want to believe, that doomsday can be survived, that in spite of everything people will remain good at heart, and when they start building a new world they will want what was best about the old.”

Get the book here.

3. The Book of Strange New Things by Michel Faber

If the first two picks feel a little too close to home for you, try The Book of Strange New Things. This otherworldly novel will take you galaxies away, where a devout man shares his faith with an alien population. But things aren’t as tranquil as they seem—at home on Earth, his wife is watching the world collapse around her.

Get the book here.

4. Company of Liars by Karen Maitland

We started this list with a shoutout to The Canterbury Tales, and here we’re calling back to Chaucer again. In Karen Maitland’s retelling, the band of travelers doesn’t journey on a religious pilgrimage, but flees north in hopes of escaping the Black Plague.

This historical fiction tale weaves in mystery as the travelers each tell their stories and dark consequences ensue.

Get the book here.

Bonus: 2 Short and Serious Stories to Read

Quarantine reads don’t have to be long. Enjoy these bite-sized pandemic stories right now, for free:

1. “The Masque of the Red Death” by Edgar Allan Poe

No list of dark and harrowing literature would be complete without a little Poe. This short story features a prince who’s sheltered himself and his court in the castle, safely sequestered away from the Red Death. Outside their doors, the disease ravages, but inside, they’re safe and revelrous.

Of course, you might guess that Poe is loath to end a story happily, so if you’re looking for something to lift your spirits, this might not be it. But if you’re a Poe fan, you certainly won’t want to miss this plague-themed short.

Read “The Masque of the Red Death” here.

2. “Viral” by JD Edwin

This story stands out from everything else on this list for one major reason: it’s a story about coronavirus in Wuhan right now. Though fiction, it draws heavily from accounts from the author’s family friends, who are currently enduring the Wuhan quarantine.

As fun as it can be to have extra time to read, it’s also important to pay attention to what’s going on around us in the world. This story offers a window into what quarantine looks like in the most heavily impacted areas.

Don’t miss “Viral” here.

And for another sobering glimpse of Wuhan, check out this drone footage of the city under quarantine.

Your Writing Prompt

As we put together this article, we looked for all the novels we could find that combine pandemics with humor. For all our searching, you might notice that there aren’t a lot of lighthearted illness books on this list.

As it turns out, funny books about plagues, pestilence, and pandemics are in short supply. And understandably so—it’s a heavy topic, and writers treat it with the gravity it demands.

But a great coronavirus quarantine read is one that doesn’t offer more reasons to panic, but more reasons to laugh, to endure, and to hope.

So if you’re looking for a writing prompt, an untapped literary niche, if you will, here it is.

Why not write a funny pandemic story yourself?

What are your favorite coronavirus quarantine recommendations? Can you think of any funny pandemic books we’ve missed? Let us know in the comments.

PRACTICE

Like we said, funny books about pestilence are in short supply. Your challenge today is to get us one step closer to filling that literary niche.

This writing prompt is two words: pandemic and humor.

Take fifteen minutes to write a story based on the prompt. When you’re done, share your writing practice in the comments, and be sure to leave a comment on your fellow writers’ stories! Which one would you most like to read under coronavirus quarantine?

The post 14 Good Books to Read While You’re Under Coronavirus Quarantine appeared first on The Write Practice.